In the vibrant world of social gatherings, from exclusive restaurant openings and engaging blogger conventions to prestigious food award ceremonies and inspiring book signings, women often find joy in dressing up for these memorable events. Yet, there’s a common dilemma that many face when a stunning outfit calls for a certain elegance that traditional bras simply cannot accommodate. The challenge of the “bra thing” for strapless, backless, or low-cut ensembles can often restrict fashion choices, leaving many longing for a solution that offers both support and discretion. Not everyone has the effortless confidence of a celebrity like Padma Lakshmi, but every woman deserves to feel that same level of comfort and poise in her attire.

My name is Natalie Luffer, and as the President of It’s A Secret® (.co), I am incredibly proud to introduce a revolutionary solution that addresses these very fashion challenges. Our company has meticulously designed and patented a unique collection of ‘Adhesive Bras that LIFT’ – an innovative undergarment specifically engineered to provide exceptional lift and hold without the need for traditional straps or bands. Our guiding principle, encapsulated in our motto, is “Fashion and Function®.” This philosophy ensures that every product we create delivers not only significant functional benefits, such as superior support and comfort, but also enhances fashion aesthetics, allowing for seamless integration with any outfit.

The efficacy and safety of our Adhesive Bras are not just claims; they have been rigorously tested and officially approved by the esteemed Canadian National Research Council on Apparel and Technology Innovations. This independent validation underscores our commitment to quality, performance, and consumer trust. Such a seal of approval offers peace of mind, knowing that our products meet the highest industry standards. Exclusively available through It’s A Secret® (.co), these innovative bras represent a new era in intimate apparel, setting a benchmark for what women can expect from their foundational garments.

My personal mission as President of It’s A Secret® (.co) is to ensure that every woman and girl becomes aware of this groundbreaking product. It’s more than just an adhesive bra; it’s a liberating fashion tool. We want to highlight its exceptional reusability – designed to be worn at least 10 times – with an adhesive that is guaranteed to stick securely and reliably with each and every use, provided proper care is followed. Our ambition extends beyond simply informing women of its existence; we aim for this product to become a staple in every woman’s lingerie drawer, taking its rightful place alongside her favorite push-up, plunge, and t-shirt bras. It fills a critical niche in the undergarment market, offering unparalleled versatility and confidence.

Unlocking Your Wardrobe Potential with It’s A Secret®

Imagine having the freedom to wear any outfit you desire, regardless of its design, without the constraints or visibility of traditional bras. Our adhesive bras make this possible. We understand that every woman’s body and style are unique, which is why It’s A Secret® (.co) offers a diverse range of sizes and styles to perfectly complement every occasion and outfit. Whether you’re donning a sophisticated backless gown for a black-tie event, a delicate halter top for a summer brunch, or a chic strapless dress for a party, our bras provide the invisible support you need.

Our sizing is inclusive, extending up to a D cup, and the inherent stretch of our high-quality silicone material allows you to achieve precisely the lift you desire, positioning your breasts as high as you like for optimal cleavage or a subtly enhanced silhouette. This customizability is what truly sets our adhesive bras apart – they don’t just hold; they actively LIFT and shape, giving you full control over your look. The advanced adhesive technology ensures a secure yet comfortable fit, conforming to your body’s natural contours for a seamless finish under even the most delicate fabrics. This means no more visible bra lines, no more struggling with uncomfortable straps, and certainly no more compromising on your fashion choices due to lingerie limitations.

Tested, Trusted, and Loved: Jaden’s Experience

We are thrilled to have partnered with the renowned Steamy Kitchen to help spread awareness of our innovative Adhesive Bras to their vast readership and dedicated followers. As part of this collaboration, Jaden, the voice behind Steamy Kitchen, was kind enough to personally test our bra, and her feedback has been nothing short of glowing. Living in Florida, where the heat and humidity on many days compel you to wear as little as possible, Jaden’s testimonial is particularly powerful. She highlights how wearing an It’s A Secret® (.co) bra offers exactly that liberation – a feeling of lightness and freedom without sacrificing support or style. This real-world validation from a trusted lifestyle influencer like Jaden underscores the product’s effectiveness and comfort, especially in challenging climates where traditional bras can become unbearable.

More Than Just Bras: The Fashion & Function® Philosophy

Our commitment to “Fashion and Function®” extends beyond our adhesive bras. At It’s A Secret® (.co), we believe in creating solutions that empower women to embrace their individual style with complete confidence and comfort. Our products are designed to solve common wardrobe woes, allowing you to focus on enjoying your events and feeling your absolute best. The superior craftsmanship and patented technologies behind our products ensure that you are investing in reliable, high-quality items that will enhance your fashion experience.

Exciting Giveaway: Win Your Own It’s A Secret® Adhesive Bra!

To celebrate our partnership and bring this incredible innovation directly to you, The Steamy Kitchen and It’s A Secret® (.co) are thrilled to announce a special giveaway! We will be giving away five pairs of our coveted ‘Adhesive Bras that Lift’ to five lucky winners. This is your chance to experience the ultimate in fashion freedom and discreet support. We also invite men to participate on behalf of that special woman in their life, offering a unique and thoughtful gift that truly enhances confidence and style.

Each individual winner will have the wonderful opportunity to select their preferred size and style directly from the extensive collection on the It’s A Secret® (.co) website. This ensures you receive a bra that perfectly matches your needs and style preferences. Once your choice is made, we will promptly ship it out to you, ready to transform your wardrobe.

Discover More Innovation: The Stiletto Stabiletto®

While exploring our website, we also encourage you to peruse our other most popular patented item: the revolutionary Stiletto Stabiletto®. This ingenious invention was even invited to be included in the prestigious Toronto International Film Festival gift bags, distributed to all industry professionals – a testament to its innovative design and widespread appeal. The Stiletto Stabiletto® is designed to provide unparalleled balance from toe to heel, allowing for an even distribution of your weight across your entire foot. It dramatically increases the base of your heel from a mere ¼” diameter to a much more stable 1 ¾”, effectively preventing falls and increasing comfort.

This simple yet transformative accessory is ideal for anyone who loves high heels. Imagine dancing the night away without fear of slipping, confidently navigating busy malls, or even walking over icy surfaces in winter with enhanced stability. The Stiletto Stabiletto® perfectly embodies our “Fashion and Function®” motto, solving a common problem for heel-wearers with a stylish and practical solution. It mitigates foot fatigue, enhances safety, and extends the wearability of your favorite stilettos, allowing you to enjoy elegant footwear without compromise.

Don’t forget to check out our instructional video on the website to see just how easy it is to use our products and experience the magic for yourself.

Included in This Exclusive Giveaway:

• 5 lucky winners will each receive 1 pair of It’s A Secret® Adhesive Bras.

How to Enter This Amazing Giveaway:

To enter for your chance to win, simply fill out the entry form below. For good contest karma and to stay updated on future innovations and special offers from It’s A Secret®, we encourage you to follow us on our social media channels:

• Follow It’s A Secret® on Facebook
• Follow It’s A Secret® on Twitter

Good luck to all who enter, and a heartfelt thank you to Jaden and The Steamy Kitchen for partnering with us in this exciting venture to bring revolutionary fashion solutions to women everywhere!